How to Create ADs that Convert?

Solution

To create hign converting AD's you need to make sure you follow the checklist before you create an AD.

The AD should be short and Simple to understand (Not more then 3 lines)
Place the AD in the correct Category
Make sure there is a call to Action on every AD
If your ad doesn't fit in the display box, it probably won't get clicked, so always Preview your ad.
If your ad is all text, don't include a full sales letter. It won't all display anyway. Your ad should only be a few line "teaser". Make your ad link over to your full sales letter instead in Step3 of AD creation.
If your membership level allows both text ads and images, for best results, make your ad one OR the other, but not both.
When using image ads, try to use ALL the available space for the image, as that will look better and be more readable.
Make sure your ad is appropriate for all audiences. You don't know who might see it.

Read our blog for more suggestions.

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