I found plenty of data about what words are used in the most shared headlines and social media posts, how long headlines should be and more. What was especially interesting was to dig into the psychology behind some well known headline formulas to begin to understand what makes them so irresistibly clickable. Here is an overview of what I discovered 8 winning headline formulas and the psychology behind them.
Types of headlines that create the most impact.
1. Surprise
2. Questions
3. Curiosity
4. Negatives
5. How To
6. Numbers
7. Audience Referencing
8. Specificity
Read more…
Facebook(0)
Google + ()
Disqus(0)